What are the criteria for judging whether the research is worth it? Is there research that shouldn't even be done? Depending on one's point of view, the objectives and reasons for conducting research can be multiple. These reasons can be as simple as the expansion of a field of knowledge for the sole pleasure of knowledge: "scientia gratis scientiae" in Latin or more noble causes such as the evaluation of cures for deadly diseases, the reduction poverty, reducing crime rates or improving educational methods. Whatever the goal, certain research guidelines should be followed. When considering any research involving human subjects, it is first important to follow the basic ethical principles outlined in the Belmont Report (Bachman and Schutt, 2011). These principles are respect for human subjects, inform them of any risks or rewards (justice) and minimize these possible harms (beneficence) and also include informed consent. If studies do not conform to these basic principles, there may be strong reasons not to conduct them. The text cited Zimbardo's Stanford prison experiment as a blatant example of unethical research (Bachman and Schutt, 2011). It was ironic that last week's New York Times Magazine had an interview with Dr. Zimbardo, based on the upcoming film "The Stanford Prison Experiment." Here is the link to his brief interview: http://www.nytimes.com/2015/07/19/magazine/philip-zimbardo-thinks-we-all-can-be-evil.htmlWhat is the most effective model of research process? There is no single most effective model for every research process; a one-size-fits-all approach is not the best choice. Each research question must be evaluated independently, to determine the best fit and method...... middle of paper ...... and they discuss validity. In order to evaluate the research, the following questions should be considered:1. What is the research question asked?2. Does the research question match the research model used?3. How was the study conducted?4. What are the results of the study? Was the data collection accurate? Was it analyzed correctly?5. Are there other explanations for the study results, apart from those put forward by the researcher? Could these (confounding) variables pose a threat to the validity of the study? To summarize, good research requires a certain framework, general guiding principles to support and evaluate it. Without these principles, it might just be a collection of random observations, stories, measurements, or guesses about information and its importance to science or the human condition..