Prohibition:Background：Taiwan's Tourism ResourcesAs tourism resources, Taiwan enjoys both abundant natural resources and humble resources. On the one hand, due to its special geographical location, Taiwan has natural resources such as mountains, basins, islands and sea coasts, as well as tropical and subtropical ecological resources, as well as forestry and marine resources. On the other hand, Taiwan has a strong human color with a diverse national tradition, rich history and attractive gastronomic culture. Service resources are another important factor for Taiwan's tourism industry. In order to develop tourism, Taiwan continues to make efforts. At the end of 2013, there were more than 2,500 tour agencies, with 49,558 drivers and 31,825 tour guides. In terms of accommodation, Taiwan has more than 2,800 tourist hotels and 4,355 guesthouses, which in total offer around 140,000 rooms. The development of Taiwan's tourism industry and its current profile Taiwan's outbound tourism began in 1979. The government attached importance to the tourism industry in that year of 1980. In the same year, Taiwanese people obtained the permission to visit mainland China. Until 2008, Taiwan finally opened up to the Chinese as a tourist destination. Today, Chinese tourists become the main source of tourism in Taiwan. Between 2002 and 2007, in order to achieve sustainable development, Taiwan shifted its focus from traditional industry to tourism and other emerging green industries. Many efforts and investments have been made to stimulate tourism. With its high-quality tourism resources and political advantage, Taiwan has managed to attract many more tourists. In 2008, the number of tourists to Taiwan reached more than five million. The year 2009 marked Taiwan's 100th anniversary of building Paper Destination Brands (OGDs).To discuss the principles and measures that Taiwan's DMOs can use through to digital social media platforms to engage audiences and reach potential visitors. Significance of the Study With knowledge of online marketing and social media, the destination marketing director or destination manager could adjust their destination marketing strategies and social media approach to be more suitable and more efficient to the market. The concept of using social media as a marketing communications tool also offers DMOs the opportunity to better understand the market, improve product appeal and create more innovative tourism campaigns. Additionally, some potential growth areas will be addressed in the study, such as multifunctionality of mobile devices, which also lead DMOs to be more competitive..