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Essay / Video Blogging Industry: Online Video - 1915 world). story by Adam Kontras) (http://en.wikipedia.org/wiki/Video_blog). Nowadays, online video is a very promising way to promote your brand and your business. According to YouTube statistics, each month, more than 1 billion unique users visit YouTube and more than 6 billion hours of video are viewed there each month (that's almost an hour for every person on Earth). However, the video blogging industry has one major drawback: in the modern world characterized by the affordable variety of cameras and accessible editing, downloadable with a single click, the barriers to entry have almost disappeared. I found that until now there were no video blogs that would occupy the same niche as men A, B, C, D…. There are the usual text blogs on psychology and separately on finance, but there are very few video blogs whose thematic coverage would go beyond tutorials, movie reviews, or humorous and entertaining reviews of popular videos (e.g. , “This is Horosho”, “+100500”, “Bad Comedian”, “Maddyblog”, “Usachev Today”, etc.). “The niche occupied by men A, B, C, D… seems free so far. However, there are enough indirect competitors who have a lot of subscribers and whose videos gather thousands of views. People have apparently spent a lot of time observing them... Therefore, we cannot completely ignore our indirect rivals. Thinking this way, Natalya decided it might be interesting to observe the most popular channels on YouTube and other video platforms locally and globally to trace some patterns of...... middle paper... ...For men A, B, C, D…, however, it seems more important to create valuable and informative content, which has not yet found its audience. “So what could be done to target the right people on the web? Should we change anything in the nature of video blogging to adapt it to the industry? Can it really fit in? Will he survive? » All these questions bombarded Chinara's head as she tried to find the appropriate promotion strategy for men A, B, C, D…. Retrieved March 24, 2014 from http://www.youtube.com/yt/press/statistics.html'Yvision.kz, http://www.yvi.kzGonzo.kz, http://www.gonzo. kzVk.com, http://vk.comBetancourt, L. (October 9, 2009). The Complete Guide to Video Blogging, http://mashable.com/2009/10/09/video-blogging/
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