She includes a play on words to show subtle humor about the issue and not make the audience feel too inclined towards the issue. The author claims that "demonizing" fast food manufacturers will not help end obesity. This is done in an attempt to confuse the public as to why the "food police" are trying to stop people from doing their jobs and not addressing the real problem of obesity. The writer then moves on to list what they can do because they are adults. This is done to tell the public that they have freedom of choice, but the “food police” will take away their freedom. The author once again returns in a sarcastic tone by listing rhetorical questions asking whether "mandatory training" is next and whether pedestrians should start wearing helmets in case they suffer a head injury. The writer asks these questions to the audience to show how what these people are trying to do with fast food is a joke. The author addresses the topic of ethics in fast food labeling, arguing that there is no equivalent to the “smoking kills” labels on cigarette packages. This is done to appeal to the public's common sense, as there cannot be a paragraph titled "Fun-Sized Mars Bars". To end the blog, the author includes another quote from "Ron Swanson" to remind the audience how comedy can impact big issues such as