According to Herzberg in One More Time: How to Motivate Employees? (1987), KITA is “the safest and least circuitous way to get someone to do something” (p. 5). He explained that to effectively administer KITA, leaders of a work environment must start with hygiene issues. Even if the issue of hygiene is not the cause of employee dissatisfaction, it must be eradicated for better satisfaction and motivation. The hygiene problem at this company was that their salaries were well below the industry average and the working conditions were unpleasant. With a good understanding of management principles, the leaders of this company would have known that strengthening company culture and paying fair wages would improve job satisfaction. Once these issues are resolved, KITA administration would not have negative connotations for employees and would likely not be