Culturally, new literary styles emerged. New Wave cinema and novels were increasingly popular consumer products. This can be seen in the images of advertisements from this period. They all revolve around the latest and most popular appliances, clothing and food. Additionally, cinema and novels were used to resexualize the population after the war. With this movement the clear boundary between masculinity and femininity appeared. The growth of television has also been a major problem. Its use experienced considerable growth between 1950 and the 1950s. 1970..