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Essay / Swot Analysis of Zoomster - 1201
SWOTA ANALYSISalls• Natural ingredients – Zoomster consists of natural ingredients like Ashwagandha (Indian ginseng) which has antioxidant property, glucose for instant energy, Tulsi and ginger . It contains very less sugar and for its sweetness it mainly contains honey which is not just another natural ingredient it has many benefits. All these ingredients make Zoomster a complete natural energy drink and offer a lot to the consumer compared to any other energy drink on the market. • Focus on health – Zoomster is a product focused on consumer health. Its natural ingredients make it very unique and better in taste but at the same time healthy. It is beneficial not only for young people but also for those aged 35 and above. Most of the drinks in this segment contain caffeine which is not good for health if someone consumes it for a long time. It is now medically proven that an overdose of caffeine causes serious health problems. • Variety of Flavors – Zoomster offers a variety of flavors for consumers like fruit punch which is a low-calorie energy drink made with 60% water and 30% natural fruits and other ingredients that help make refuel, rehydrate and replenish. Zoomster Regular consists of ingredients like Ashwagandha, Glucose, Tulsi, Ginger, Honey, Taurine, Vitamins B and C, etc. Lemon, another flavor composed of sodium, potassium, carbohydrates, vitamins A, B and C with a lemon taste that makes you thirsty. fire extinguisher.• Low Price – Zoomster has a lower retail price than its competitor. In India, many popular brands like Red Bull cost between 150 and 175 Indian rupees, which is very expensive from an Indian point of view. Zoomster is priced at 50 to 60 Indians, which is much less. Low price is a key advantage for Zoomste...... middle of paper ...... in picture. They will help us market and promote the product so well that we are sure to get good responses before the product even reaches homes. They will use the best strategies to advertise the product so that people are fully aware of the product and ready to use it. They will guarantee us the best platform to launch and everything is within the budget we had set as a company. Our human resources department manages transportation and warehousing very well. They have the best third party transportation company for their truck transportation. The warehouses are well built close to train stations and have the most competent forklifts and crane operators. We have the best workforce, which can handle every good or bad situation very well, resulting in accident-free loading of our first-ever energy drink ever launched..