First, it is essential to understand the Paraguayan people and society and its demographics in order to fully understand the culture. Paraguay is a country in South America located landlocked between Bolivia, Argentina and Brazil. The estimated population of Paraguay is approximately 6,623,252 people. Most of the population is concentrated in the south of the country. Asuncion is the metropolitan capital and largest city of Paraguay, where the national government is located. They have two official languages ​​which are: Spanish and Guarani. The most widespread religion is Roman Catholic with 90% of the population. Paraguay ranks below the average for Latin American countries in several socioeconomic categories, including vaccination rates, sanitation, clean water and secondary school enrollment. Additionally, poverty has been a problem for 10 years and remains high, especially in rural areas. However, in recent years many areas have improved in terms of the quality of housing, drinking water, electricity and telephone. In addition, the fertility rate is decreasing significantly, "from an average of 4.3 births per woman in the late 1990s to around 2 in 2013, due to a better level of education among women, of increased use of contraception and the desire for smaller families among women.” young women. » (CIA, GOV)In recent years, the gross domestic product/capita (PPP) in Paraguay has increased significantly over the last decade, with $6,136/capita, or approximately $40.9 billion. Paraguay is one of the fastest growing economies in Latin America, mainly due to increasing exports of agricultural products. According to Banco Central del Paraguay, "From 2008 to 2013, Paraguay's GDP growth rate averaged 1.3 percent, reaching a record level...... middle of paper ..... . of the Rome Statute on the International Criminal Court. However, despite the absence of repeated violations of human rights, there is a feeling of insecurity among the populations due to a series of setbacks caused by a certain institutional degradation such as cases of police violence and judicial corruption for example. On a social level, to successfully do business in Paraguay it is necessary to establish long-term relationships, build trust between interested parties and know or at least try to speak Spanish, they will notice the effort put in and could lead to good relationships. Another strategy for doing business in Paraguay is to be very patient, as Paraguayans generally do not do business in a single day. Entrepreneurs should try to adapt to this situation as usual, no delays in meetings are interpreted as lack of interest or cryptic messages..