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Essay / Hollywood: Promoting Stereotypes to Make Easy Money The Blind Side; classics that make children laugh and captivate like Aladdin; films about overcoming struggles such as Gattaca. All these new films like these classics hold a special place in our hearts and in our lives. Perhaps because of a similarity to our own lives or that the main character embraces characteristics that we hold dear. Whatever the reason, a contributing factor to the variety of films produced in Hollywood may be due to liberal and socially progressive cinema. Liberal, as defined by the Oxford Dictionary of English, means "favorable or respectful of individual rights and freedoms" ("liberal", Oxford Dictionary of English) while progressive, also as defined by Oxford, means "favoring reform social” (“progressive”, Oxford Dictionary of English). Hollywood, through its films, wants to contribute to social reform and progress beyond racial and social divisions; Until it becomes profitable, don't do it. As in all industries, the business of Hollywood revolves around making money. In the quest for monetary excellence, morality can be put aside and painful stereotypes can be revisited. On the other hand, a filmmaker can use their position of influence to shed light on a controversial issue in order to remind audiences of the consequences of past mistakes. Paradoxically, when Hollywood creates altruistic, feel-good films, the making of those films may unintentionally harm other cultures or societies. In its quest for socially progressive films, Hollywood disregards the well-being of some in order to make others look better in comparison. Highlighting the middle of the article, Progressive films argue that progressive films employ underlying positive themes, critics argue that underlying harmful themes reinforce specific stereotypes degrading cultures. Exploring the overall theme of Avatar shows a different perspective on the theme of well-being. Jack Solomon illustrates the cross-cutting theme that degrades non-white cultures by proclaiming: “…but the problem for many critics is that this implies that non-whites cannot defend their own interests without benevolent white heroes to lead them. Good-hearted condescension is still condescension. Solomon uses the example that the minority in the film suffers until the white protagonist, with whom the audience sympathizes, realizes the wrongness of the white colonizers' actions and "trades groceries" to help the minority. This plotline makes the presumed white audience feel better about themselves..
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