“I believe all women are pretty without makeup – but with the right makeup, it can be quite powerful. » Bobbi Brown. Whether it's your wedding day, a party, or even just a quick errand, putting on makeup is an important part of a girl's daily routine. Makeup has affected women around the world since the beginning of recorded history. Since then, science has made women feel more powerful and confident. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an original essay The history of cosmetics spans at least 7,000 years and is present in almost every society around the world. It is claimed that cosmetic body art was the first form of ritual in human culture. The first cosmetic products based on copper and lead were developed by the Egyptians, which would later become the ones we use to cover pores and smooth the complexion. Unlike today, Egyptian women did not wear makeup to impress the pretty boy at work, but rather to impress the gods. They applied a mixture of copper and lead oxide around their eyes called mesmedement. The lower eyelids were lined with green shades; the eyelashes and upper eyelids were filled with black and dark gray. Dark colors were said to ward off “evil eyes”. Later, during the Victorian era, European women began to embrace makeup and cosmetics. Ladies sprinkled rice powder to conceal spots, redness and freckles. Zinc oxide and pearl powder were used to create a cosmetic powder that was very popular with sophisticated ladies of the time. However, some of the products used by these women were dangerous for their health. For example, women used arsenic, lead, mercury, and even leeches in some cultures to give themselves the pale appearance that was considered beautiful in ancient times. Today's multi-billion dollar cosmetics industry must adhere to strict government rules regarding what it can and cannot include in cosmetics and must obey safe manufacturing standards. Today, the most serious injury you are likely to suffer from your makeup is irritation from a product that is too harsh for your body or an allergic rash from the product's perfume or preservative. Makeup is more common today than in history. Add to this the fact that most makeup products are made with ingredients that are safe for women's skin, and their demand for beauty products has only increased. As time goes by, the world of beauty will continue to expand. The techniques used by the ancients have been proven effective through evolving technology, and the mixture of chemicals scientifically shows two universal characteristics that contribute to the attractiveness of a woman's face. The number one biological factor contributing to a woman's activity is color contrast around the eyes and lips. Women naturally tend to have darker lips and skin around their eyes. So our brains unconsciously note this as a sign of femininity. The more color contrast there is between a woman's eyes and lips and her complexion, the more feminine she is seen, and therefore progressively attractive. Lipstick and eyeshadow are makeup essentials because they enhance these features. The symmetry of a woman's face is also proven to contribute to her activity. The Association for Psychological Science explains that we love: 10.1177/0964663913507098