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Essay / Mobile Ice Cream - 778
IntroductionMobile I-cream sells homemade products from District 1 to District 3 in Ho Chi Minh City. This closed company opens in three shifts in the morning (8 a.m.-12 p.m.), afternoon (1 p.m.-5 p.m.) and evening (6 p.m.-10 p.m.). As requested by Ha-Mobile owner I-cream, this business report will analyze general sales trends in April and June. The results will then be used to propose a set of possible recommendations for expanding Mobile I-cream to other districts.AnalysisIn terms of percentage of sales to each team, the afternoon mentioned by 39% of customers with the team of the Evening and morning shifts were mentioned by 34% and 29% (graph 1). Due to the hot weather in the afternoon, people prefer to eat ice cream to cool down the indoor heat. An explanation of the fact that Saigon citizens usually gather and organize outdoor activities with their family and friends, so they are more likely to enjoy ice cream, compared to the rest, where people are extremely busy by their work. Second, giving is a bar graph comparing monthly sales in three districts from April to June (Figure 2), District 2 and District 3 saw strong growth. Specifically, sales in District 2 increased by 31%, from $3,200 to $4,800. Additionally, from a negligible $2,500, ice cream sales in District 3 jumped to $3,950, meaning the growth rate for this unit was around 37%. From the information provided, it appears that Districts 2 and 3 served their customers more effectively. However, in contrast, District 1's trend was marked by some fluctuation between $4,200 and $4,600 over a three-month period. It seems that Mobile I-cream has not met customer requirements in this area. Third, let's now move on to total truck sales (Figure 3...... middle of paper ...... links in product type and manufacturer such as Electrolux dishwashers, Sanyo refrigerators and Sharp's rice cookers Kitchen R US's competitive advantage can be strengthened to maximize its profits and compete with other retailers.3. More employees could be recruited to maintain the site. , which requires more expenditure but its effectiveness is worth it in the long run Complete information about Kitchen R US as well as the products should be included so that consumers can find what they want because 60% of consumers. discover a brand or retailer through social media sites (Nielsen, 2011). Most importantly, customer comments, especially complaints, should be responded to as quickly as possible as they can help maintain healthy customer relationships...