A business model adds more detail to the evaluation of a new business started during the feasibility analysis by graphically describing the moving parts of the business and ensuring that they all work together. Lancelott gutierrezcampbell 2017 the goal of the business model canvas is to describe the success factors. Characterizing a soap business carried out by MFS working regularly to fully meet the needs of customers and achieving monthly turnover for monthly sales close to rs. 60,000 The following MFS elements provide an overview of the MFS framework to guide them through the process of developing tests and refining their business model. The customer segments of women who are concerned about their own health and are particularly interested in natural products constitute MFS's target customer segments for this business. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an original essay The company expects to have an average of 250 customers per month. Value Propositions The main relevant product offering is a true artisanal soap adopting a natural process and a blend of natural fruits and oils. This element will gain credibility thanks to the high quality ingredients and MFS is also considering the opportunity to offer the soap with a loofah as a complementary product. The MFS channels distribute their products to the saloon which is closed at home every week in order to sell the products. Another potential channel that MFS leverages to sell soaps could be the owner's home, which would increase purchasing opportunities for the customer. Once the market is developed, MFS will evaluate the opportunity to enter supermarkets. Customer relations to promote the company to potential customers. MFS distributes the business cards and the packaging contains the company's website, which increases the company's visibility. Revenue Stream Considering the salon as the main distribution channel, the unit price of soap is 150 rupees. The price is established on the basis of the cost of the product necessary to support during production the expected average monthly sales are 300 pieces key resources the continuity of the business process is mainly ensured by the full presence of the entrepreneurs. Fruits are the main elements in making MFS soaps. It is possible to identify 5 different fruits that are most beneficial for the skin thanks to the healing properties of the oil and water. Key Partners MFS does not need specific partners but the most relevant ones with marketing and sales experience to promote the products. With the people who supply the raw materials to the company. Key activities The primary activity is picking the fruits and preserving them until they are manufactured. Once production is completed according to the recipes in order to promote them to established chains, each soap will go through a packaging process. Then the key business partner will contact the distribution points and deliver it personally. Cost Structure The cost structure of MFS is characterized by fixed and variable costs. For the total amount of per month. The monthly salary of people engaged in MFS business activities would be 7,500 x 3, since variable cost is more relevant for raw materials collected on the basis of natural availability. Approximate cost for one month would be rs… New Business Drivers Easy method of production facilities Less cost On time delivery and having penetration price are the main business drivers of MFS MFS Customer Relations, 37(4), 1019-1042.