The policy is a code of conduct approved or anticipated by a business organization to help it protect its values ​​and morals as well as its mission. For an organization to function properly and achieve the desired goals, it must set clear policy statements for its work so that they become aware of what is expected of them. Social media policy or social media policy is one such policy required by most of the business organizations. The world is experiencing rapid change in communications due to technological advancements. Many businesses now rely on social media over other methods of communication due to its popularity in the modern world. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essay. Gruzd 2011, in his completed study, defines social media policy as a code of business behavior that gives rules to all workers in an organization who post information. on the Internet both in the context of their professional activity and as an individual. The company can use various means to make the policy effective. For example, instructing employees on when to identify themselves on social media as company representatives when using company websites when posting. The company can decide what information about the company should be shared with the public and what information should be treated as private and confidential. The company being organized into departments, it is therefore the responsibility of the department heads to ensure that employees adhere to these policies for the proper functioning of the company organization while management has the responsibility to follow up to ensure that it is implemented without failure. However, there are reasons that may justify suspending the policy, particularly when employees protest that their rights are being violated by the policy. Social Media Policy Controls The reason behind creating this policy in a business organization is to make employees responsible for their social media posts. Many companies have been sued for posting offensive statements on their social media accounts. To avoid such a scenario, it is best for the organization to develop policies that will regulate the use of the social network by its employees with the aim of protecting the image of the organization. Prevent employees from sharing information deemed confidential by the company. For example, an employee may decide to divulge industry secrets on social media. These secrets may include the company's financial statements for a given fiscal year without the company's consent. Disclosing to the public the assets and liabilities that the company owns against the company's wishes and publishing the company's financial audit reports without prior authorization from the company. Taking the audience into account by company employees in their publications on social networks. Before any information is posted on social media by an employee, whether as an individual or on behalf of the company, the policy will require the individual to review the statement before posting it with the intended audience in mind. Potential customers may perceive the message as an insult, thereby negatively affecting the progress of the business. When they use this platform as a marketing tool.