Sri Lim Goh Tong is an incredible entrepreneur born on February 28, 1918 in Fujian, China. At the age of 16, he had to leave school and become the breadwinner of the family. As the situation in China was unstable, he decided to come to Malaysia (Malaysia at the time) at the age of 19 and learned the Malay language while working as a carpenter. He returned to China in 1940, but returned to Malaysia and earned money as a market gardener before moving into petty trading. Shortly afterward he engaged in the scrap metal and hardware business. He later made his first fortune by going into the second-hand business due to the urgent demand for heavy machinery after the end of the Japanese occupation. Then the late Tan Sri Lim Goh Tong tried different types of related industries including iron mining and construction. When he was venturing into the construction business, he came up with the idea of ​​building hill stations near the Cameron Highlands as this would have the potential to attract local and foreign tourists. He did some research before proceeding with the construction of the complex. Even though it was risky, he ignored the negative aspects and steadfastly continued with his plan. He had to work seven days a week and invest all his money in this project which was called Genting project. After the project was completed, the road to Genting was destroyed by the worst rainstorms. It took four months to repair the damage before it finally opened in May 1971. Genting Highlands continued to expand for almost 30 years and diversified into many other industries such as plantations, real estate, paper , power generation, oil and gas exploration and cruise ships. industries.Say no to plagiarism. Get Custom Essay on “Why Violent Video Games Should Not Be Banned”?Get Original EssaySri Lim Goh Tong possessed leadership traits that helped him become a successful entrepreneur. The first is enthusiasm, because he became an entrepreneur despite insufficient education. He also did not speak or write in English or Malay. Soon he learned Malay, Cantonese and Mandarin. He did not allow the language barrier to be an obstacle to his success and was able to negotiate one of the largest commercial contracts in the country. Second, he had a visionary leadership style. When he was much younger, he seized the opportunity to enter the heavy machinery industry as there was an urgent demand for the resumption of operations in the mines and rubber plantations. Later, he saw the great potential if he built hilltop resorts. Even though the project was risky, he was determined to prove that the project could be done with enormous success. Then, it’s conscientious. His hard and relentless work contributed to his success. From market gardener to entrepreneur, he never stopped looking for opportunities to develop his business. When he was leading the Genting project, he also did not want to neglect his current business. He was willing to work seven days a week and traveled constantly to ensure everything was progressing in a positive manner. The fourth point is social boldness. He held on tightly to his idea and continued his project despite the risk of failure or bankruptcy due to the huge amount of money he invested in the Genting project. When he asked his friends to invest, they refused and advised him to abandon the entire project because no one can consider the project a success. According to the late Tan Sri Lim Goh Tong, since no one has the courage to do it, there will be no.