Gaming-focused TV advertising hits £500 million mark. This probably won't come as much of a shock to those in the industry, but a recent report shows that since 2012, £500 million has been spent. were spent on television advertising related to gambling. Analyzing the statistics, the report shows that bookmakers, casinos, bingo operators and poker sites spent over £118 million on sports TV adverts in 2015 alone. This figure represents a notable increase by compared to the £81.2 million spent in 2012, an increase of 46% to be exact. With figures like these now making headlines, it appears the government has begun to question the industry's motives. Speaking on the major presence of TV advertising in the gaming industry, Carolyn Harris (Labour MP for Swansea East) said: “It is clear that the gaming industry feels the need to up its game This could be the effect of the recent European football tournament, but it is nevertheless a worrying trend. Gambling remains a serious social scourge in this country, but the government still insists on light regulation.” According to estimated figures, in 2016, £51.4 million has already been spent on TV advertising by the industry so far this year, meaning last year's record spend could well be surpassed. This news prompted a negative response from Derek Webb, leader of the Fairer Gambling Campaign: "There are a lot of problems with this and we are far from understanding everything, because the sheer volume of advertising risks further fuel gambling addiction.” It's clear that the growing presence of the online gaming industry on mainstream television is causing divisions. That said, without government intervention, it's a presence that will only grow, as brands continue to reach new audiences across...... middle of paper...... but never, she still hasn't lost. its classic charm. Thanks to the 5 reels and 40 paylines that the game makes available, for just 40p per spin, a player can embark on a bug-filled adventure. As always, the majority of this game revolves around a selection of awesome bonus features. For starters, amidst all the flowers, toadstools, mushrooms and ladybugs, you'll bankroll the awesome Super Stacks feature, where the reels become supercharged. If that wasn't enough, Lil' Lady also maintains its Free Spins Bonus feature, which puts a jaw-dropping 255 free spins up for grabs. Back and better than ever, Lil' Lady has been updated to keep up with the current trend. modern titles. To be honest, it looks and plays amazing, and it really breathes new life into this classic IGT title. If you're looking to try Lil' Lady on for size, keep an eye on LeoVegas Casino.!