Priming run in biracial observers affects visual search for black and white facesIntroduction: In this article we see how priming can be used as an experimental aid and to what extent it can influence the subjects. Chiao, Heck, Nakayama, and Ambady (1) examine the question of whether assigning a particular racial identity to a mixed-race individual (particularly a mix of black and white) would influence the individual's ability to search for faces white or black. new experimental hypothesis: The authors' interest in applying priming to visual perception comes from a lack of empirical research carried out in this particular area. The establishment of a certain social identity (race, gender, age or occupation) and its impact on cognition (in the form of performance on verbal and mathematical tests) has received sufficient theoretical and empirical attention (Shih, Ambady, Richeson, Fujita and Gray). ). The authors wish to explore the unique situation of mixed race priming. The principle on which they base their research is that visual search is important for daily functioning (Wolfe, 1998), from social recognition to a necessary tool for social communication and survival. Another finding on which they base their hypothesis is that Whites detect a black face among a set of white faces more quickly than a white face among black faces (Levin 1996, 2000). Levin proposed the Racial Characteristics Theory based on his findings: "White people code black faces based on race-specific characteristics." Chiao et al. wanted to study the impact of racial identity priming on biracial individuals' visual search for same-race and other-race faces, and compare their performance with that of black and white individuals (who would serve as controls). Their hypothesis was...... middle of paper ...... focus on their thoughts). This priming was only applicable in the event of ambiguity in the participant (the fact that he or she is mixed race). I think the idea that priming requires some original existence of thought and does not allow for the conception of a new idea in the participant is a fundamental factor in how we view idea priming. There's an air of science fiction when it comes to the idea of ​​bootstrapping and how people can get others to do what they want; people surrender to the will of others. We find a contrast in what priming is actually capable of: it can only push the participant in the direction we want, but not control them with our own ideas. We can only get people to do something that they themselves would, to some extent, consider doing, or consider themselves to be (e.g. mixed race people being considered black or white).).