Prosperity should not just be about increasing material wealth, it should also be about giving and receiving love, enjoying life by doing meaningful work, enjoying the respect of peers and having connections to the community. For humans, thriving while reducing consumption will not be an easy task, but it offers the best alternative prospect we have for sustainable prosperity. Jackson also counter-argued against the concept of decoupling. There are two types of decoupling; relative and absolute. Because economic capitalists are expected to increase efficiency, as the economy grows, the impacts of the economy on the environment will decrease relative to GDP growth. The energy needed for production has fallen by a third over the past decade. At the same time, energy consumption increased by 40%. Relatively speaking, global carbon intensity has declined relative to GDP growth, but in absolute terms, resource impacts have increased.