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  • Essay / The Bravery: Growing in a Challenging Musical World - 800

    With music tastes changing every week, it's often difficult to capture listeners' attention, especially with the greater availability of music. As a result, bands are disappearing faster than you can say Grammy. However, with two albums and a publicity feud with Killers frontman Brandon Flowers, as well as a slew of gigs under their belt, it's almost impossible to miss The Bravery. As one of the hardest working bands in rock, The Bravery is determined to make a name for themselves in the music industry and stay there. So how do they do it? In an age where iPods and MySpace control the music industry, The Bravery goes back to basics and relies on playing for the fans. “We're basically touring non-stop, we work really hard at it. We’re just trying to stay in touch with the fans,” says Conway. Playing together since the early 2000s, The Bravery's line-up is made up of Sam Endicott (vocals/guitar), John Conway (keyboards), Michael Zakarian (guitar), Mike Hindert (bass). ) and Anthony Burulcich (drums). Starting from the bottom up, the boys wrote, recorded, produced and distributed their debut album independently. Spending their days outside record stores and their nights playing wherever they could, the group's time was consumed with each other, which allowed a close bond to develop between the members. “What many groups lack today is this relationship with their members. It’s really helpful now that we’re all really close,” Conway says. To grow this large fan base, the band released their music on a small website called MySpace. Although MySpace was still a nascent social network in 2003, the site opened up a new realm of possibilities for the group when they realized that the Internet could... middle of paper ... allow them to refine what they wanted. Conway calls it a “more organic sound.” This “organic” sound produced the music for the band’s latest album, The Sun and The Moon. This move towards a less synthesized sound has been criticized by music critics and columnists. However, as Conway shares, the band's sound isn't so much changing, it's growing. “It’s really the progression of the group. By playing live every day, you grow individually and as a band,” says Conway. Whether you like the sound of the first or second album more, there is no denying that The Bravery is progressing towards a more mature rock band. As with musicians before them, change is inevitable and reveals their versatility and desire to become a more capable band. Who knows, with their dedication to touring and their fans, The Bravery might ultimately surprise critics by outlasting competing artists..